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Directory Of Year 2005, Issue 8
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Current Location:English » 20058 » Foreign Brand Credibility Crisis
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Foreign Brand Credibility Crisis

Year:2005 Issue:8

Column: ECONOMY

Author: QIAO TIANBI

Release Date:2005-08-01

Page: 28-30

Full Text:  

CHINESE consumers have long been convinced that foreign brand names are synonymous with better quality and service. And as the country enters the later stage of its post-WTO transitional period, a...

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